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Internet & Direct Marketing Retail Industry Stocks Technical Analysis - BKNGArchive
- 10/24/2025 -
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Booking Ho (BKNG) Technical Analysis
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| Summary:
| | Weekly :  | | Daily :
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| | It was a first positive week after 3 consecutive negative weeks for the Booking Ho (BKNG). During the week, the BKNG gained 76.14 points, or 1.50%, and closed at 5146.16 on Friday, October 24, 2025. Weekly volume was 13% above average.
BKNG is a member of Consumer Discretionary Sector. Consumer Discretionary is the second most overbought sector. Sector/industry rotation is considered a proven strategy to beat the market. Use the following links to find overbought/oversold technical indicators by Sector or by Industry.
 Long-term trend: [See BKNG long-term trend chart]
A long-term uptrend had started on October 13, 2022 at 1616.85 and reached 5839.41 on July 8, 2025. BKNG gained -4222.56 points, or -261.16%, in 142 weeks. The chart has formed a Broadening Ascending Wedge chart pattern. The trend support level is at 4661.70 and resistance is at 6389.54. A Broadening Ascending Wedge pattern is considered to be a reversal formation. It usually appears in a mature trend, characterized by overbought/oversold long-term and short-term indicators, and often generates divergence on long-term indicators. Use the following link to access a Broadening Ascending Wedge chart pattern help, or use a Technical Stock Screener to see the list of stocks with Broadening Ascending Wedge pattern in a long-term trend.
 Medium-term trend: [See BKNG medium-term trend chart]
A medium-term downtrend had started on July 8, 2025 at 5839.41 and reached 4923.55 on October 17, 2025. BKNG lost 915.86 points, or 15.68%, in 14 weeks. Price is near the Fibonacci 23.6% retracement level. The Fibonacci retracement level is considered a support/resistance level.
 Weekly Technical Indicators: [See BKNG weekly technical indicators chart]
Weekly technical indicators are neutral.
The weekly MACD line is below its signal line since August 8, 2025. This is an indication that the medium-term trend is down. The distance between MACD and the signal line is relatively high and getting bigger. It indicates that the current medium-term downtrend is strong. Use the following link to access a MACD help.
 Short-term trend: [See BKNG short-term trend chart]
A short-term uptrend had started on October 17, 2025 at 4923.55 and reached 5327.96 on October 22, 2025. BKNG gained -404.41 points, or -8.21%, in 5 days. The price is now at the 44.95% retracement level.
Daily Technical Indicators: [See BKNG daily technical indicators chart]
Daily technical indicators are neutral.
During the last week, daily MACD line has moved above its signal line. Such crossover is considered a bullish signal.
During the last week, the price has risen above the Parabolic SAR (stop and reversal). A Parabolic SAR below the price is a bullish signal, and it indicates that momentum is likely to remain in the upward direction. A Parabolic SAR is used as a trailing stop loss for long or short positions. It works best during strong trending periods. Use the following links to access Parabolic SAR Help, or use the Technical Stock Screener to see the list of stocks with the Parabolic SAR close to the price level.
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| Daily Oscillators |
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| Weekly Oscillators |
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| Trading
Signals |
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| Sector and
Industry |
| Description |
Name |
Rank |
| Sector |
Consumer Discretionary |
8 |
| Industry |
Internet & Direct Marketing Retail |
57 |
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| Daily Trend |
| Description |
Value |
| Direction |
Down |
| Chart Pattern |
DownTrend |
| High |
5327.96 |
| High Date |
10/22/2025 |
| Low |
5080.00 |
| Low Date |
10/24/2025 |
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| Weekly Trend |
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| Description |
Value |
| Direction |
Up |
| Chart Pattern |
Uptrend |
| Status |
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| Resistance |
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| Support |
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| Low |
4923.55 |
| Low Date |
10/17/2025 |
| High |
5327.96 |
| High Date |
10/22/2025 |
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| Description |
Value |
| Direction |
Down |
| Chart Pattern |
DownTrend |
| Status |
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| Resistance |
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| Support |
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| High |
5795.00 |
| High Date |
08/22/2025 |
| Low |
4923.55 |
| Low Date |
10/17/2025 |
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| Quarterly Trend |
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| Description |
Value |
| Direction |
Down |
| Chart Pattern |
DownTrend |
| Status |
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| Resistance |
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| Support |
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| High |
5839.41 |
| High Date |
07/08/2025 |
| Low |
4923.55 |
| Low Date |
10/17/2025 |
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| Description |
Value |
| Direction |
Up |
| Chart Pattern |
Broadening Ascending Wedge |
| Status |
Valid |
| Resistance |
6389.54 |
| Support |
4661.70 |
| Low |
1616.85 |
| Low Date |
10/13/2022 |
| High |
5839.41 |
| High Date |
07/08/2025 |
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