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Internet & Direct Marketing Retail Industry Stocks Technical Analysis - BKNGArchive
- 8/8/2025 -
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Booking Ho (BKNG) Technical Analysis
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| Summary:
| | Weekly : | | Daily :
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| | It was a first positive week after 3 consecutive negative weeks for the Booking Ho (BKNG). During the week, the BKNG climbed 19.62 points, or 0.36%, and closed at 5405.91 on Friday, August 8, 2025. Weekly volume was -12% below average.
BKNG is a member of Consumer Discretionary Sector. Consumer Discretionary is the most overbought sector. Sector/industry rotation is considered a proven strategy to beat the market. Use the following links to find overbought/oversold technical indicators by Sector or by Industry.
 Long-term trend: [See BKNG long-term trend chart]
A long-term uptrend had started on April 9, 2025 at 4096.00 and reached 5839.41 on July 8, 2025. BKNG gained -1743.41 points, or -42.56%, in 12 weeks. The chart has formed a Rising Wedge chart pattern. The uptrend support line (5987.82) is broken. A broken support is considered to be a long-term bearish signal. Use the following links to access Trend Support/Resistance Help, or use the Technical Stock Screener to see the list of stocks with broken trend support in a long-term trend.
 Medium-term trend: [See BKNG medium-term trend chart]
A medium-term downtrend had started on July 8, 2025 at 5839.41 and reached 5339.12 on August 1, 2025. BKNG lost 500.29 points, or 8.57%, in 3 weeks. The chart has formed a Broadening Descending Wedge chart pattern. The trend support level is at 5106.80 and resistance is at 5573.67. A Broadening Descending Wedge pattern is considered to be a reversal formation. It usually appears in a mature trend, characterized by overbought/oversold long-term and short-term indicators, and often generates divergence on long-term indicators. Use the following link to access a Broadening Descending Wedge chart pattern help, or use a Technical Stock Screener to see the list of stocks with Broadening Descending Wedge pattern in a medium-term trend.
 Weekly Technical Indicators: [See BKNG weekly technical indicators chart]
Weekly technical indicators are neutral.
The weekly MACD line is above its signal line since May 9, 2025. The distance between MACD and the signal line is low and getting smaller. Use the following link to access a MACD help.
 Short-term trend: [See BKNG short-term trend chart]
A short-term downtrend had started on August 7, 2025 at 5590.00 and reached 5366.43 on August 8, 2025. BKNG lost 223.57 points, or 4.00%, in 1 days. The price is now at the 17.66% retracement level.
Daily Technical Indicators: [See BKNG daily technical indicators chart]
Daily technical indicators are neutral.
The daily MACD line is below its signal line since July 14, 2025. This is an indication that the short-term trend is down.
During the last week, the price has risen above the Parabolic SAR (stop and reversal). A Parabolic SAR below the price is a bullish signal, and it indicates that momentum is likely to remain in the upward direction. A Parabolic SAR is used as a trailing stop loss for long or short positions. It works best during strong trending periods. Use the following links to access Parabolic SAR Help, or use the Technical Stock Screener to see the list of stocks with the Parabolic SAR close to the price level.
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| Daily Oscillators |
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| Weekly Oscillators |
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| Trading
Signals |
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| Sector and
Industry |
| Description |
Name |
Rank |
| Sector |
Consumer Discretionary |
11 |
| Industry |
Internet & Direct Marketing Retail |
103 |
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| Daily Trend |
| Description |
Value |
| Direction |
Down |
| Chart Pattern |
DownTrend |
| High |
5590.00 |
| High Date |
08/07/2025 |
| Low |
5366.43 |
| Low Date |
08/08/2025 |
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| Weekly Trend |
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| Description |
Value |
| Direction |
Down |
| Chart Pattern |
DownTrend |
| Status |
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| Resistance |
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| Support |
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| High |
5590.00 |
| High Date |
08/07/2025 |
| Low |
5366.43 |
| Low Date |
08/08/2025 |
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| Description |
Value |
| Direction |
Down |
| Chart Pattern |
Broadening Descending Wedge |
| Status |
Valid |
| Resistance |
5573.67 |
| Support |
5106.80 |
| High |
5839.41 |
| High Date |
07/08/2025 |
| Low |
5339.12 |
| Low Date |
08/01/2025 |
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| Quarterly Trend |
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| Description |
Value |
| Direction |
Up |
| Chart Pattern |
Rising Wedge |
| Status |
Broken Support |
| Resistance |
6058.15 |
| Support |
5987.82 |
| Low |
4096.00 |
| Low Date |
04/09/2025 |
| High |
5839.41 |
| High Date |
07/08/2025 |
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| Description |
Value |
| Direction |
Up |
| Chart Pattern |
Uptrend |
| Status |
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| Resistance |
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| Support |
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| Low |
1616.85 |
| Low Date |
10/13/2022 |
| High |
5839.41 |
| High Date |
07/08/2025 |
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