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Packaged Foods & Meats Industry Stocks Technical Analysis - HSY

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- 3/20/2026 -
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The Hershey Company (HSY) Technical Analysis

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Summary:
Weekly :Overbought sectorStochastic signal line moved below overbought areaBroken trend resistance lineTrend resistance at 208.20
Daily :Relative Strength Index and Lane's Stochastic oversoldWilliams' Percentage Range is strongly oversoldLane's Stochastic and MACD bullish divergencePrice has crossed below the 50 Day Moving Average
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It was the negative week for the The Hershey Company (HSY). During the week, the HSY dropped -6.95 points, or -3.20%, and closed at 210.14 on Friday, March 20, 2026. Weekly volume was 44% above average.

HSY is a member of Consumer Staples Sector. Consumer Staples is the second most overbought sector. Sector/industry rotation is considered a proven strategy to beat the market. Use the following links to find overbought/oversold technical indicators by Sector or by Industry.

Long-term trend: [See HSY long-term trend chart]
A long-term downtrend had started on May 1, 2023 at 276.88 and reached 140.10 on February 5, 2025. HSY lost 136.78 points, or 49.40%, in 92 weeks. The chart has formed a Falling Wedge chart pattern. The downtrend resistance line (101.24) is broken. A broken support is considered to be a long-term bullish signal. Use the following links to access Trend Support/Resistance Help, or use the Technical Stock Screener to see the list of stocks with broken trend resistance line in a long-term trend.

Medium-term trend: [See HSY medium-term trend chart]
A medium-term uptrend had started on February 5, 2025 at 140.10 and reached 239.48 on March 2, 2026. HSY gained -99.38 points, or -70.94%, in 55 weeks. The chart has formed a Rising Channel chart pattern. The price is near the trend resistance line (208.20). The resistance is usually stronger when technical indicators are overbought. Use the following links to access Trend Support/Resistance Help, or use the Technical Stock Screener to see the list of stocks with price testing the trend resistance line in a medium-term trend.

Weekly Technical Indicators: [See HSY weekly technical indicators chart]
Weekly technical indicators are neutral. During the last week, weekly Lane's Stochastic signal line (%D) has moved below overbought area. Such crossover is considered a bearish signal. Oscillators are designed to signal a possible trend reversal. They can act as alerts and should be taken in conjunction with other technical analysis tools. Oscillators can be used to confirm other technical signals. Use the following link to access Lane's Stochastic help.

The weekly MACD line is above its signal line since January 9, 2026. This is an indication that the medium-term trend is up. Use the following link to access a MACD help.

Short-term trend: [See HSY short-term trend chart]
A short-term downtrend had started on March 2, 2026 at 239.48 and reached 208.98 on March 20, 2026. HSY lost 30.50 points, or 12.74%, in 18 days. Price is near the trend low.

Daily Technical Indicators: [See HSY daily technical indicators chart]
Daily Relative Strength Index and Lane's Stochastic are oversold while Williams' Percentage Range is strongly oversold. Use the Technical Stock Screener to see the list of stocks with oversold daily Relative Strength Index and Lane's Stochastic or strongly oversold daily Williams' Percentage Range. Daily Lane's Stochastic and MACD have bullish divergence. Use the following links to access the Lane's Stochastic and MACD help, or use the Technical Stock Screener to see the list of stocks with daily Lane's Stochastic and MACD bullish divergence. The divergence between price and indicator is considering one of the most important buy/sell stocks trading signal. Use the following links to access Relative Strength Index and Williams' Percentage Range help.

The daily MACD line is below its signal line since March 3, 2026. This is an indication that the short-term trend is down.

During the last week, the price has crossed below the 50 Day Moving Average. While the medium-term trend is up and daily technical indicators are oversold, the 50 Day Moving Average is considered a support level. The moving average crossover signals work better when the stock develops a strong trend, but they are ineffective when the stock is in a trading range. Moving average crossover systems can be effective, but should be used in conjunction with trend patterns, momentum indicators, candlesticks and other aspects of technical analysis. Use the following links to access Moving Average Crossover trading technique, or use the Technical Stock Screener to see the list of stocks with the Moving Average close to the price level.

Daily Oscillators
Description Value Status Divergence Chart
Relative Strength Index (RSI) 13.26
Oversold
Williams' Percentage Range (W%R) 91.10
Strong Oversold
Lane's Stochastic (%D-Slow) 13.38
Oversold Bullish
Greed/Fear Indicator (GFI) 11.84
Oversold
Moving Average Converg./Diverg. (MACD) 1.66 Bullish
Weekly Oscillators
Description Value Status Divergence Chart
Relative Strength Index (RSI) 61.15
Williams' Percentage Range (W%R) 35.60
Lane's Stochastic (%D-Slow) 73.89
Greed/Fear Indicator (GFI) 65.10
Moving Average Converg./Diverg. (MACD) 8.63
Trading Signals
Description Value Chart
Upper Bollinger Band 235.04
Weekly Stochastic Crossing 226.03
20 Day Moving Average 223.53
Parabolic System 222.78
50 Day Moving Average 213.00
Daily Stochastic Crossing 210.26
Price 210.14
Quarterly Trendline Resistance 208.20
Lower Bollinger Band 202.44
Sector and Industry
Description Name Rank
Sector Consumer Staples 8
Industry Packaged Foods & Meats 47
Daily Trend
Description Value
Direction Down
Chart Pattern DownTrend
High 221.38
High Date 03/16/2026
Low 208.98
Low Date 03/20/2026
Weekly Trend
Monthly Trend
Description Value
Direction Down
Chart Pattern DownTrend
Status
Resistance
Support
High 239.48
High Date 03/02/2026
Low 208.98
Low Date 03/20/2026
Description Value
Direction Up
Chart Pattern Uptrend
Status
Resistance
Support
Low 161.43
Low Date 11/03/2025
High 239.48
High Date 03/02/2026
Quarterly Trend
Yearly Trend
Description Value
Direction Up
Chart Pattern Rising Channel
Status Test Resistance
Resistance 208.20
Support 161.61
Low 140.10
Low Date 02/05/2025
High 239.48
High Date 03/02/2026
Description Value
Direction Down
Chart Pattern Falling Wedge
Status Broken Resistance
Resistance 96.68
Support 101.24
High 276.88
High Date 05/01/2023
Low 140.10
Low Date 02/05/2025
Warning: TheGreedyTrader.com presents weekly analysis. Technical indicators and trend parameters are calculated for the close of business day indicated on the top right corner of the screen.