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- 7/11/2025 -
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The Hershey Company (HSY) Technical Analysis

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Summary:
Weekly :Broken trend support lineOversold sector
Daily :Daily  MACD line has moved below its signal lineThe price has fallen below the Parabolic SARPrice has crossed below the 50 Day Moving AveragePrice is near the Fibonacci 23.6% retracement levelThe price has declined below the moving average in the center of the Bollinger Bands
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It was the negative week for the The Hershey Company (HSY). During the week, the HSY dropped -11.71 points, or -6.64%, and closed at 164.76 on Friday, July 11, 2025. It was the worst weekly loss since May 16, 2025. Weekly volume was 14% above average.

HSY is a member of Consumer Staples Sector. Consumer Staples is the most oversold sector. Sector/industry rotation is considered a proven strategy to beat the market. Use the following links to find overbought/oversold technical indicators by Sector or by Industry.

Long-term trend: [See HSY long-term trend chart]
A long-term downtrend had started on May 14, 2024 at 211.92 and reached 140.10 on February 5, 2025. HSY lost 71.82 points, or 33.89%, in 38 weeks. The price is now at the 34.34% retracement level.

Medium-term trend: [See HSY medium-term trend chart]
A medium-term uptrend had started on May 22, 2025 at 150.04 and reached 178.06 on July 1, 2025. HSY gained -28.02 points, or -18.68%, in 5 weeks. The chart has formed a Rising Wedge chart pattern. The uptrend support line (169.52) is broken. A broken support is considered to be a long-term bearish signal. Use the following links to access Trend Support/Resistance Help, or use the Technical Stock Screener to see the list of stocks with broken trend support in a medium-term trend.

Weekly Technical Indicators: [See HSY weekly technical indicators chart]
Weekly technical indicators are neutral.

The weekly MACD line is above its signal line since May 30, 2025. This is an indication that the medium-term trend is up. Use the following link to access a MACD help.

Short-term trend: [See HSY short-term trend chart]
A short-term downtrend had started on July 1, 2025 at 178.06 and reached 160.07 on July 10, 2025. HSY lost 17.99 points, or 10.10%, in 9 days. Price is near the Fibonacci 23.6% retracement level. The Fibonacci retracement level is considered a support/resistance level.

Daily Technical Indicators: [See HSY daily technical indicators chart]
Daily technical indicators are neutral.

During the last week, daily MACD line has moved below its signal line. Such crossover is considered a bearish signal.

During the last week, the price has fallen below the Parabolic SAR (stop and reversal). A Parabolic SAR above the price is a bearish signal, and it indicates that momentum is likely to remain in the downward direction. A Parabolic SAR is used as a trailing stop loss for long or short positions. It works best during strong trending periods. Use the following links to access Parabolic SAR Help, or use the Technical Stock Screener to see the list of stocks with the Parabolic SAR close to the price level.

During the last week, the price has declined below the moving average in the center of the Bollinger Bands. The Bollinger Bands are often used with a non-oscillator indicator like chart patterns or a trendline. The signals are considered more reliable if these indicators confirm the recommendation of the Bollinger Bands. Use the following links to access the Bollinger Bands Help, or use the Technical Stock Screener to see the list of stocks with the price above the Upper Bollinger Band or below the Lower Bollinger Band.

During the last week, the price has crossed below the 50 Day Moving Average. Such crossover is considered a bearish signal. The moving average crossover signals work better when the stock develops a strong trend, but they are ineffective when the stock is in a trading range. Moving average crossover systems can be effective, but should be used in conjunction with trend patterns, momentum indicators, candlesticks and other aspects of technical analysis. Use the following links to access Moving Average Crossover trading technique, or use the Technical Stock Screener to see the list of stocks with the Moving Average close to the price level.

Daily Oscillators
Description Value Status Divergence Chart
Relative Strength Index (RSI) 41.18
Williams' Percentage Range (W%R) 79.00
Lane's Stochastic (%D-Slow) 34.79
Greed/Fear Indicator (GFI) 32.33
Moving Average Converg./Diverg. (MACD) 1.57
Weekly Oscillators
Description Value Status Divergence Chart
Relative Strength Index (RSI) 51.76
Williams' Percentage Range (W%R) 68.10
Lane's Stochastic (%D-Slow) 77.15
Greed/Fear Indicator (GFI) 52.31
Moving Average Converg./Diverg. (MACD) -2.96
Trading Signals
Description Value Chart
Weekly Trendline Resistance 180.52
Parabolic System 176.81
Upper Bollinger Band 176.71
Weekly Stochastic Crossing 171.99
20 Day Moving Average 170.03
Weekly Trendline Support 169.52
50 Day Moving Average 165.65
Price 164.76
Daily Stochastic Crossing 164.25
Lower Bollinger Band 160.20
Sector and Industry
Description Name Rank
Sector Consumer Staples 1
Industry Packaged Foods & Meats 12
Daily Trend
Description Value
Direction Down
Chart Pattern DownTrend
High 178.06
High Date 07/01/2025
Low 160.07
Low Date 07/10/2025
Weekly Trend
Monthly Trend
Description Value
Direction Up
Chart Pattern Rising Wedge
Status Broken Support
Resistance 180.52
Support 169.52
Low 150.04
Low Date 05/22/2025
High 178.06
High Date 07/01/2025
Description Value
Direction Down
Chart Pattern DownTrend
Status
Resistance
Support
High 193.40
High Date 03/10/2025
Low 150.04
Low Date 05/22/2025
Quarterly Trend
Yearly Trend
Description Value
Direction Down
Chart Pattern DownTrend
Status
Resistance
Support
High 211.92
High Date 05/14/2024
Low 140.10
Low Date 02/05/2025
Description Value
Direction Down
Chart Pattern DownTrend
Status
Resistance
Support
High 276.88
High Date 05/01/2023
Low 140.10
Low Date 02/05/2025
Warning: TheGreedyTrader.com presents weekly analysis. Technical indicators and trend parameters are calculated for the close of business day indicated on the top right corner of the screen.